NCR at Cards & Payments Middle East 2016

NCR is a world leader in consumer transaction technologies, running the everyday transactions that make life easier for people all over the world. NCR’s software, hardware and services enable an astounding 550 million transactions daily.

Cards & Payments Middle East is a critical event for banks, retailers, governments and enterprises that are invested in using smart cards, payments and identification technologies to gain business advantages. The annual event attracts over 10,000 attendees from across the Middle East, India, Central Asia, North and East Africa and 300 exhibitors from around the world.

As we have done in previous years, Pico once again activated NCR’s presence at Cards & Payments Middle East this year, reusing elements built by our teams in years past. This year’s design was somewhat different, as we needed to incorporate space for screens on which NCR’s partners could display their services. This was accomplished via a unique hexagonal display which subdivided the displays, helping visitors focus on individual products. The remaining space was used to highlight NCR’s own machines and for a small, semi-private meeting area demarcated by glass and plants.



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Brand
NCR
Case
NCR at Cards & Payments Middle East 2016
Location
Dubai